How do readers choose what book to read next? As I’ve been brainstorming about a new publishing project, I’m sharing some thoughts on the unconscious choices readers make before making a decision.
Tag: publishing
Finishing an Academic Monograph: What I Wish I’d Known
After years of preparation The Book is almost done. I’m tying up loose ends, doing the mundane and boring little… Read more Finishing an Academic Monograph: What I Wish I’d Known
Academic Vanity Publishing: Why Some Things Are Too Good to Be True
As I opened my mailbox this morning, I noticed that one of my new messages carried a particularly exciting subject… Read more Academic Vanity Publishing: Why Some Things Are Too Good to Be True